Salt Lake City, 2002: The Winter Olympics were in full swing. Apolo Ohno was the face of speed skating for the US, and the favourite for several events, including the men’s 1000m short track speed skating. After escaping an embarrassing early exit in his heat, Apolo...
We spend a lot of our lives waiting. According to one estimate, Americans spend 37 billion hours each year simply waiting for taxis, trains, dentists, doctors, lawyers and so on. Over the course of your life, you may spend anywhere from two to five years just waiting....
Ever heard the saying “there’s no such thing as a free lighthouse”? It’s highly unlikely… unless you’re prone to confusing “lunch” with “lighthouse”. But that doesn’t mean those aren’t wise words. You see, Florida was recently giving away free lighthouses. It...
In the great game of marketing, we often talk about “funnel this” and “funnel that”. But how often do we look at a real funnel to figure out what’s working and what’s not? Well, we’re doing just that — with the Property2020 lead gen funnel I stumbled across while...